On-Demand

Psychological Principles For Boosting Product Page Conversions

The most important page on your store is the product page.

There’s no surprise that business owners often ask: How does one build a compelling, high-converting product page?

OK so everyone has amazing design, great discounts and abundant social proof—it doesn’t cut it anymore.

In 2024, we need to understand how customers think and how to gently nudge them towards purchase.

We need to explore the subconscious biases and mental shortcuts that shape our decisions.

And this what this live session is about, we’ll discuss:

- Psychological principles to help you boost product page conversions

- Smart real-world examples of user psychology on product pages

About the speaker

Shekhar Kapoor

Shekhar Kapoor

VP, Marketing

Convertcart

Shekhar Kapoor (VP at Convertcart) has worked with 500+ online brands, including Squatty Potty, Prep Expert, and USA Hockey Assn., and helped them boost sales exponentially.

Shekhar Kapoor

Shekhar Kapoor

VP, Marketing

Convertcart

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