Pricing Strategies For Improving Conversions (And Growing Profit Margins)

70% of shoppers say competitive pricing is the most important factor when choosing a product.

No surprise that all ecomm stores use discounting as a strategy to grow sales.

But, there’s a lot at stake.

❌ You don’t want to come across as a brand that only resorts to discounting

❌ You don’t want to hurt your profit margins by offering excessive discount

There is a clear need to strike a balance between your brand reputation and discounting strategies.

And this is what we’ll talk about in this live session:

✅ Pricing strategies that improve conversions (without making you look like a cheap brand)

✅ Proven ways to improve your gross margin (reducing shipping costs, offering conditional free shipping, and more)