On-Demand
Email Strategy Teardown:
Secrets From 8-Figure eCommerce Businesses
Over the last 3 months, we’ve studied emails of 500+ ecommerce brands, and it’s been an amazing learning opportunity.
On one hand, we saw brands that do extremely salesy emails, poorly-designed, crammed up with offers and discounts.
On another, really well-designed emails with great storytelling and smartly-done offers — the type that actually get sales 🙂
I’m going to share BOTH (good and bad examples) with you in a quick 40-minute live session next week.
We’ll talk about:
✅ what’s good - gets clicks/sales
✅ what’s great - fosters loyalty
❌ what’s bad - doesn’t get engagement
❌ what’s horrible - gets people to unsubscribe
You’ll also learn:
- when to stop selling
- how to balance storytelling/brand and sales
- how to get people to engage with emails, and eventually purchase
About the speaker
Shekhar Kapoor
VP, Marketing
Convertcart
Shekhar Kapoor (VP at Convertcart) has worked with 500+ online brands, including Squatty Potty, Prep Expert, and USA Hockey Assn., and helped them boost sales exponentially.
Shekhar Kapoor
VP, Marketing
Convertcart
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