Upcoming
What if hitting your conversion benchmarks didn’t mean endlessly scratching to bring in more and more traffic?
When done right, conversation rate optimization makes it easier for founders to hit their conversion benchmarks by turning more of the traffic they’re already getting into paying customers.
That’s every founder’s dream, right?
And yet, many eCommerce stores focus on common tactics—like free shipping, basic email retargeting or abandoned cart emails—but the real growth opportunities lie in overlooked strategies.
To stand out in a competitive market and boost conversions, eCommerce stores must implement less conventional strategies that tap into customer psychology, and create a sense of urgency.
We need to understand how customers think and how to gently nudge them towards purchase.
We need to explore the subconscious biases and mental shortcuts that shape our decisions.
In this live session, I will show you how to grow conversions by:
👉 Using more psychological triggers
👉 Getting more scientific with pricing
👉 Redesigning pages to reduce cognitive load
👉 Driving scarcity but subtly
We’ll be live on 19th of March at 11 AM EST.
Save my seat
About the speaker
Shekhar Kapoor
VP, Marketing
Convertcart
Shekhar Kapoor (VP at Convertcart) has worked with 500+ online brands, including Squatty Potty, Prep Expert, and USA Hockey Assn., and helped them boost sales exponentially.
Shekhar Kapoor
VP, Marketing
Convertcart